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Customer Choice

Customer Choice

Ohio Electrical Deregulation

ELECTRICAL DEREGULATION IN OHIO & CUSTOMER CHOICE deregulation
Ohio’s family of rural electric cooperatives adopted a “watch, wait, and see” stance when the State Legislature passed a package of bills in 2000 addressing electric industry deregulation, also called “electric choice.”

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  • Deregulation
  • Customer Choice
  • EPA
    • Read more about Ohio Electrical Deregulation
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    About Us

    Firelands Electric Cooperative is a member-owned, not-for-profit electric utility serving more than 9,100 homes and businesses in rural areas of Ashland, Huron, Lorain, and Richland counties.

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    Contact Info

    Firelands Electric Cooperative, Inc.
    103 Industrial Drive
    New London, OH 44851-9112
    Outages: 1-800-533-8658
    Office: 419-929-1571
    Office Fax: 419-929-8550
    Operations Dept. Fax: 419-929-5122

    Office Hours

    Monday-Friday
    7:30 a.m. - 4:00 p.m.

    Emergency service is available 24/7
    by calling 1-800-533-8658

    ©2025 Firelands Electric Cooperative. All Rights Reserved.

    • Electric Safety
      • Electrical Safety
      • Emergency Safety Training
      • Generator Safety
      • Grain Bin Safety
      • Meter Tampering Notification
      • Outdoor Electrical Safety & OUPS
      • Right-of-Way Program & Trees
      • Service Entrance Diagrams
      • Storm Safety
    • My Account
      • Account Access - SmartHub
      • Capital Credits
      • Change Service
      • Energy Assistance Programs
      • Meters and Billing
      • Payment Options
      • Rates & Service Charges
      • SmartHub 101
      • Understanding Your Bill
    • Community
      • Cedar Point Discount Tickets
      • Community Donation Events
      • Contests
      • Co-op Connections
      • H.U.G. (Home Utility Gift Program)
      • Ronald McDonald House
      • Safety Education
      • Scholarship Opportunities
      • TicketsAtWork
      • USO Ohio
      • Youth Tour Experience
      • A Team Academic Excellence
    • Ways to Save
      • Energy Education
      • Kids Zone
      • Member Programs & Rebates
      • Load Management
    • Your Power
      • Firelands Electric Service Territory
      • Renewable Energy
        • Distributed Generation
      • OurSolar Community Program
      • Distribution Generation
      • Power Supply
    • Grid Reliability
    • About Us
      • About Us
      • Annual Meeting of Members
      • Board of Trustees
      • Code of Regulations
      • Cooperative Elections
      • Cooperative History
      • Cooperative Principles
      • Economic Development
      • Employees and Staff
      • News & Updates
      • Ohio Cooperative Living Magazine
      • Operation Round Up
      • Privacy Policy
      • Political Action Network
      • Statement of Nondiscrimination